{"id":4681,"date":"2026-09-01T17:09:33","date_gmt":"2026-09-01T14:09:33","guid":{"rendered":"https:\/\/workon.com.tr\/en\/?post_type=service&p=4681"},"modified":"2026-09-16T17:16:26","modified_gmt":"2026-09-16T14:16:26","slug":"mobile-app-incentive-consulting-turkey","status":"publish","type":"service","link":"https:\/\/workon.com.tr\/en\/mobile-app-incentive-consulting-turkey\/","title":{"rendered":"Mobile App Incentive Support in Turkey"},"content":{"rendered":"

Mobile App Incentive Support in Turkey<\/h2>\n

Reduce Your International App Growth Costs with Turkish Government Incentives<\/h3>\n

Workon helps foreign-owned mobile app, software, SaaS and digital-product companies establish the right structure in T\u00fcrkiye and manage the incentive process from eligibility assessment to government application and recurring claims.<\/p>\n

Depending on eligibility, qualifying companies can receive support for international digital advertising, App Store and Google Play commissions, hosting and other eligible growth expenses.<\/p>\n\n\n\n\n\n
\ud83d\udce3 50% Digital Promotion Support<\/strong><\/th>\n\ud83d\uded2 50% Platform Commission Support<\/strong><\/th>\n<\/tr>\n<\/thead>\n
\ud83c\udf0d Foreign-Owned Companies Can Qualify<\/strong><\/td>\n\u2699\ufe0f End-to-End Setup & Application Management<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Tell us about your app and current company structure. We will determine which steps are required before you begin the application process.<\/p>\n

Mobile App Incentives in Turkey<\/h3>\n

T\u00fcrkiye\u2019s current service-export incentive framework provides significant support for eligible mobile applications, software and digital products targeting international markets.<\/p>\n\n\n\n\n\n\n\n
Support Category<\/th>\nSupport<\/th>\nDetails<\/th>\n<\/tr>\n<\/thead>\n
Digital Advertising & User Acquisition<\/strong><\/td>\n50% Support<\/strong><\/td>\nQualifying international advertising, promotion and marketing expenses for eligible mobile applications can receive 50% support.Under the 2026 framework, support can reach up to TRY 50 million per company per year, subject to the applicable company, product and program limits.Qualifying promotion in designated target countries may also benefit from an additional support-rate uplift.<\/td>\n<\/tr>\n
App Store & Google Play Commissions<\/strong><\/td>\n50% Support<\/strong><\/td>\nQualifying platform commissions relating to the international sale and distribution of mobile applications, software and digital games can receive 50% support.The current annual company limit can reach TRY 20 million, subject to product and eligibility conditions.<\/td>\n<\/tr>\n
Hosting<\/strong><\/td>\n50% Support<\/strong><\/td>\nEligible hosting expenses used to support the international market entry of a qualifying mobile application or software product can receive support.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Other Eligible Expenses<\/h4>\n

Depending on the company and program, additional support may be available for eligible software licenses, reports, databases and certain international promotion and marketing activities.<\/p>\n

Workon Manages More Than the Incentive Application<\/h3>\n

For a foreign company, receiving an incentive often requires more than preparing a government form.<\/p>\n

The Turkish company, app ownership, developer account, registrations, invoices, payments and supporting documentation must work together.<\/p>\n

Workon coordinates the process from the beginning.<\/p>\n\n\n\n\n\n
\ud83c\udfe2 Company & Operational Setup<\/strong><\/th>\n\ud83d\udd17 Incentive Infrastructure<\/strong><\/th>\n\ud83d\udccb Application Management<\/strong><\/th>\n<\/tr>\n<\/thead>\n
\u2713 Turkish company formation\u2713 Registered business address\u2713 Corporate bank account coordination\u2713 E-signature coordination\u2713 CPA coordination\u2713 Legal-professional coordination\u2713 Corporate structure support<\/td>\n\u2713 H\u0130B registration\u2713 DYS onboarding\u2713 KEP setup\u2713 D-U-N-S where required\u2713 Platform readiness\u2713 Developer-account alignment\u2713 Documentation setup<\/td>\n\u2713 Eligibility assessment\u2713 Expense review\u2713 Application-file preparation\u2713 Supporting documents\u2713 Submission follow-up\u2713 Additional-document requests\u2713 Support-payment tracking<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

One Team Coordinating the Turkish Process<\/h4>\n

Instead of separately managing a company-formation provider, accountant, lawyer, bank, H\u0130B registration, DYS setup, KEP, D-U-N-S process and incentive consultant, you work with Workon as your central operational coordinator.<\/p>\n

Do You Qualify?<\/h3>\n

Your company may be a good candidate if you operate or plan to operate a mobile app, software product, SaaS platform or digital game from T\u00fcrkiye and generate or target international business.<\/p>\n\n\n\n\n\n
\ud83c\udfe2 You Do Not Necessarily Need an Existing Turkish Company<\/strong>If you have not yet established in T\u00fcrkiye, Workon can review your intended structure first and coordinate the company formation process.<\/th>\n\ud83c\udf0d Foreign Ownership Is Not a Problem by Itself<\/strong>A Turkish company can be foreign-owned and still be evaluated for the applicable IT-sector incentives.<\/th>\n<\/tr>\n<\/thead>\n
\ud83d\ude80 Newly Established Companies Can Be Evaluated<\/strong>The current IT-sector framework does not contain the previous blanket rule requiring every mobile app company to have operated for at least one year.Eligibility still depends on the company, product, expenditure and documentation.<\/td>\n\ud83d\udd0d Already Have a Turkish Company?<\/strong>We can review whether your current company, app ownership, developer accounts, banking and registration structure are ready for the incentive process.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Already Own the App Through a Foreign Company?<\/h3>\n

You do not need to restructure everything before speaking with us.<\/p>\n

Many of our international clients already operate through a foreign parent company and have existing:<\/p>\n

    \n
  • \uf8ff Apple Developer accounts<\/strong><\/li>\n
  • \u25b6 Google Play accounts<\/strong><\/li>\n
  • \ud83d\udce3 advertising accounts<\/strong><\/li>\n
  • \u00a9 IP ownership<\/strong><\/li>\n
  • \ud83d\udcb3 subscription revenue<\/strong><\/li>\n
  • \ud83d\udcc4 platform contracts<\/strong><\/li>\n<\/ul>\n

    Before transferring the application or moving commercial relationships to T\u00fcrkiye, Workon reviews how the intended incentive structure should operate.<\/p>\n

    We check issues including app ownership, developer accounts, contracting entity, invoicing, payment flow and previous support history before changes are made.<\/p>\n

    App ownership \u00b7 Developer accounts \u00b7 Contracting entity \u00b7 Invoicing \u00b7 Payment flow \u00b7 Previous support history<\/strong><\/p>\n

    Where accounting, tax, corporate or legal analysis is required, we coordinate the process with the appropriate licensed professionals.<\/p>\n

    How Workon\u2019s Mobile App Incentive Service Works<\/h3>\n\n\n\n\n\n\n\n\n\n
    Step<\/th>\nProcess<\/th>\n<\/tr>\n<\/thead>\n
    1\ufe0f\u20e3<\/strong><\/td>\nEligibility Review<\/strong>We review your app, company structure, international business model and planned expenses to identify the relevant incentive opportunities.<\/td>\n<\/tr>\n
    2\ufe0f\u20e3<\/strong><\/td>\nBecome Incentive-Ready<\/strong>If anything is missing, Workon coordinates the required setup.This can include your Turkish company, bank account, H\u0130B registration, DYS onboarding, KEP, e-signature, D-U-N-S and the necessary CPA or legal-professional coordination.<\/td>\n<\/tr>\n
    3\ufe0f\u20e3<\/strong><\/td>\nPrepare the Claim Structure<\/strong>We review how the expense will be contracted, invoiced and paid and identify the documents that should be retained for the relevant support.<\/td>\n<\/tr>\n
    4\ufe0f\u20e3<\/strong><\/td>\nPrepare & Follow the Application<\/strong>Workon prepares and coordinates the incentive application file and follows the administrative process, including requests for additional documentation.<\/td>\n<\/tr>\n
    5\ufe0f\u20e3<\/strong><\/td>\nManage Future Claims<\/strong>For recurring advertising, platform, hosting and other eligible expenses, Workon can continue managing subsequent application periods and support-payment follow-up.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

    Before You Spend, Check the Structure<\/h3>\n

    A common mistake is contacting an incentive consultant only after a major expense has already been paid.<\/p>\n

    An eligible type of expense does not automatically mean that the specific invoice will qualify.<\/p>\n

    Before material advertising, platform or other incentive-related spending begins, we can check whether:<\/p>\n\n\n\n\n\n\n\n\n\n\n
    Check Area<\/th>\nWhat Workon Reviews<\/th>\n<\/tr>\n<\/thead>\n
    Invoice<\/strong><\/td>\nthe correct company is being invoiced<\/td>\n<\/tr>\n
    Payment<\/strong><\/td>\nthe correct entity is making the payment<\/td>\n<\/tr>\n
    App Structure<\/strong><\/td>\nthe app and developer-account structure is suitable<\/td>\n<\/tr>\n
    Registrations<\/strong><\/td>\nthe required registrations are complete<\/td>\n<\/tr>\n
    Procedure<\/strong><\/td>\nthe expense has any preliminary procedural requirement<\/td>\n<\/tr>\n
    Evidence<\/strong><\/td>\nthe necessary evidence can be retained<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

    This is particularly important for foreign groups where the parent company currently owns the app or pays international advertising expenses.<\/p>\n

    H\u0130B, DYS, KEP & D-U-N-S \u2014 We Coordinate the Setup<\/h3>\n

    These are different parts of the process and should not be confused.<\/p>\n\n\n\n\n\n\n\n\n
    System<\/th>\nRole in the Process<\/th>\n<\/tr>\n<\/thead>\n
    \ud83c\udfdb H\u0130B<\/strong><\/td>\nThe Service Exporters\u2019 Association is part of the service-export incentive infrastructure. Workon coordinates the relevant membership process where required.<\/td>\n<\/tr>\n
    \ud83d\udcbb DYS<\/strong><\/td>\nDestek Y\u00f6netim Sistemi (DYS) is the current government-support application environment used for applications under the 2026 regime.Workon coordinates DYS onboarding and the application workflow.<\/td>\n<\/tr>\n
    \u2709\ufe0f KEP<\/strong><\/td>\nKEP is T\u00fcrkiye\u2019s registered electronic-mail infrastructure for companies. Workon can coordinate KEP setup as part of your Turkish corporate infrastructure.<\/td>\n<\/tr>\n
    \ud83c\udf10 D-U-N-S<\/strong><\/td>\nD-U-N-S is not a general Ministry incentive requirement, but it can be necessary for certain platform-level organization verification processes.Where required, including relevant organization registrations with global technology platforms, Workon can coordinate the D-U-N-S process.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

    Why Workon?<\/h3>\n\n\n\n\n\n
    \ud83c\udf0d Built for Foreign Companies<\/strong>Our service is designed for international founders and foreign-owned businesses that need to establish and operate correctly in T\u00fcrkiye without managing each local process separately.<\/th>\n\u2699\ufe0f Setup + Incentive Management<\/strong>If you do not yet have the required Turkish structure, we do not simply tell you to obtain it elsewhere.Workon can coordinate the company and operational setup and then continue with the incentive process.<\/th>\n<\/tr>\n<\/thead>\n
    \ud83d\udd17 One Operational Coordinator<\/strong>Company formation, registered address, banking coordination, H\u0130B, DYS, KEP, e-signature, D-U-N-S, CPA coordination, legal-professional coordination and incentive applications can be managed through the same Workon process.<\/td>\n\ud83d\udccb Application Follow-Up<\/strong>Our role does not end when the application file is prepared.We coordinate the submission process, additional-document requests and subsequent administrative follow-up.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

    \u267b\ufe0f Ongoing Support<\/h4>\n

    Companies with recurring eligible expenditure can continue working with Workon for future incentive periods rather than restarting the process for every claim.<\/p>\n

    Mobile App Incentive Readiness Check<\/h3>\n

    Before starting, Workon reviews the key elements that can affect your application:<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
    Readiness Area<\/th>\nQuestion<\/th>\n<\/tr>\n<\/thead>\n
    \ud83c\udfe2 Company<\/strong><\/td>\nIs the Turkish beneficiary structured correctly?<\/td>\n<\/tr>\n
    \ud83d\udcf1 App<\/strong><\/td>\nWho owns the mobile application?<\/td>\n<\/tr>\n
    \ud83d\uded2 Platform<\/strong><\/td>\nWho owns the developer or publisher account?<\/td>\n<\/tr>\n
    \ud83d\udd17 H\u0130B & DYS<\/strong><\/td>\nAre the required registrations ready?<\/td>\n<\/tr>\n
    \ud83c\udfe6 Banking<\/strong><\/td>\nIs the payment trail suitable?<\/td>\n<\/tr>\n
    \ud83e\uddfe Invoices<\/strong><\/td>\nIs the correct company being invoiced?<\/td>\n<\/tr>\n
    \ud83d\udcca Expenses<\/strong><\/td>\nWhich support category applies?<\/td>\n<\/tr>\n
    \ud83d\udcc1 Documents<\/strong><\/td>\nWhat evidence must be retained?<\/td>\n<\/tr>\n
    \u2696\ufe0f CPA & Legal<\/strong><\/td>\nIs specialist coordination required?<\/td>\n<\/tr>\n
    \ud83d\uddd3 Timing<\/strong><\/td>\nWhen should the expense and application take place?<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

    Turn Your Turkish Company Into an Incentive-Ready Operation<\/h2>\n

    Whether you already have a Turkish company or are still operating entirely through your foreign company, Workon can review the structure and identify the steps required to become ready for T\u00fcrkiye\u2019s mobile app incentive system.<\/p>\n

    Company Formation \u2192 H\u0130B & DYS \u2192 KEP & E-Signature \u2192 D-U-N-S \u2192 Banking \u2192 CPA & Legal Coordination \u2192 Application Preparation \u2192 Follow-Up \u2192 Recurring Claims<\/strong><\/p>\n

    Start With Your Current Situation<\/h3>\n

    Tell us:<\/p>\n

    where your company is established, what your app does and which international expenses you expect to incur.<\/p>\n

    We will determine the next steps from there.<\/p>\n

    Final incentive eligibility and approval are determined by the competent authorities. Support limits and implementation rules may change. Regulatory information on this page should be reconfirmed at the time of application.<\/p>\n

    \ud83d\udc49 Check Your Eligibility<\/strong><\/a><\/p>\n

    \n

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