Turkey is a nation that is well known for its extensive history, thriving culture, and advantageous geographical position; as a result, the country offers greater prospects for commerce and trade. A new business may find the Turkish market to be both thrilling and demanding. Understanding the Turkish business culture and being able to successfully integrate into it is very necessary for achieving success and increasing one’s profitability in the current dynamic business climate. In this article, we will take a look at a few of the most important pieces of advice that might assist new company owners in navigating Turkey’s complex business culture and developing profitable partnerships with local clients and suppliers.
Embrace the Importance of Relationships:
In the Turkish tradition of doing business, it is necessary to have strong interpersonal links, which are referred to as “given.” Turkish businesspeople want to collaborate with those they are familiar with and who they can trust. Spend some of your time as a budding entrepreneur networking, going to professional events, and doing both of those things. When you are trying to get to know prospective business partners or customers, it is important to be patient and honest in your approach, since it is common practice to discuss commercial concerns before establishing rapport and trust.
Respect Hierarchy and Formality:
Another aspect of Turkish culture is its respect for formality and hierarchies, which is consistent with the culture’s overall emphasis on hierarchy. This is echoed in the corporate sector, where prestigious jobs and titles are handed out to individuals. If you know people who could become your business partners or clients, you should address them properly (such as Mr., Mrs., or by the academic titles they hold), unless they advise you explicitly to use their first names. It is possible to enhance professional connections and make a favorable impression by demonstrating proper deference to the organization’s hierarchical
structure.
Master the Art of Negotiation:
Discussions are a common part of doing business in Turkey. Be ready for lengthy negotiations, since Turks are known to dicker to get a bargain that benefits both parties. Maintain your composure and do not resort to employing force while respecting your chosen strategy of negotiation. By demonstrating patience and flexibility during negotiations, you may show that you are committed to successfully fostering productive collaboration and coming to an agreement.
Learn Basic Turkish Phrases:
Even though Turkish is often used in urban and corporate settings, making an effort to learn a few simple phrases of the language will help you create connections and break the ice. Even if it’s simply to say “hello” or “thank you” in their language, the locals appreciate it when foreigners make an effort to engage in their activities.
Understand Turkish Social Etiquette:
The Turkish culture places a great priority on being nice and generous. It is customary to accept invites for tea, coffee, or food, and it is considered courteous to decline such an offer when it is made. In addition, before visiting a traditional institution or the house of another person, you should always remember to remove your shoes. Your observance of these Turkish traditions demonstrates that you value the country’s culture and customs.
Appreciate the Role of Family and Religion:
In Turkish culture, families play a significant role, and a large number of enterprises are either owned or controlled by family members. You may strengthen your business partnerships by first gaining an understanding of the peculiarities of family enterprises and then demonstrating respect for family bonds. If you are familiar with how Islam has influenced Turkish culture, you will be more equipped to manage conversations concerning religious practices and festivals.
Comply with Legal and Bureaucratic Requirements:
Ensure that you comply with administrative and legal requirements To set up a company in Turkey, several legal and administrative processes need to be completed. Gain an understanding of the laws, the tax code, and the norms that govern the company. A local company or legal expert may assist with this procedure and ensure that it complies with all applicable laws.
Thriving in Turkish Business Culture
New company owners may find success in the Turkish market; however, doing so successfully demands an awareness of the business culture of the area as well as sensitivity to that culture. In Turkey’s competitive economy, it is important to value relationships, respect authority, be skillful in negotiation, and be able to adjust to social customs to be successful. You may establish the groundwork for long-term commercial partnerships in Turkey, a developed and multicultural nation, by completely immersing yourself in Turkish culture and demonstrating a genuine concern for the requirements and principles held dear by your business associates.
Where to Start?
Kickstart your business in Turkey on solid ground by mastering local customs with our Turkish Business Starter Package. This package will help you get acquainted with the local business landscape and guide you through the company formation process. Plus, you’ll receive a free consultation to ensure you’re on the right track.
